2/13/2023 0 Comments Jio cinema subscription fee![]() ![]() There is a wide variety of content on offer: films, TV shows (Western and Indian), original web series, documentaries, comedy specials, music videos, talk shows, sports leagues, and more. ![]() Global biggies Netflix, Amazon Prime Video, and Hooq and local services like ALT Balaji, Voot, Sony LIV, Eros Now, etc follow. Homegrown Hotstar leads the pack in terms of users. The average amount spent in a month for paid content is Rs 255, according to a joint report by IMRB and Kantar Media, and the market for OTT subscription is estimated to grow to Rs 4,000 crore by 2020. A separate report by Statista indicates that over 70 percent of digital Indians subscribe to one or more video-streaming apps, also known as over-the-top (OTT) content services. Revenues from online entertainment are estimated to surpass film industry collections in another two years, according to EY. Interestingly, we are not only watching more, but paying more too.
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